If you have a four wheel drive and you go off road at all you are almost guaranteed to get stuck on the beach at some stage. However, if you have learned what it is that you should be doing you will reduce the chance dramatically. Beach Driving techniques are built up based on the car that you drive and the beach that you are on. Some beaches are rock hard, whilst others are so soft that you wouldn't want to drive on them at all.
If however, you do get stuck on the beach the first thing to do is to relax and consider your options. Even if the water is close to your vehicle, running around in a panic will usually keep you in the same location for longer, and cause you even more problems. Think about the types of recovery gear that you have, other four wheel drives that can pull you out, the tire pressures that you are running, and whether you have a shovel.
As a general rule I would suggest that you let your tires down even more than what they are at. You can go as low as 8 PSI in your tires if you want, but make sure you don't turn quickly like this or you will pop the tire off the bead. Let your tires down 5 PSI at a time to see how it goes. If you are at 20, drop it down to 15 and give it another go. Before you try again though, dig a bit of the sand out from around the wheels to give the car a helping hand.
Remember though that prevention is better than cure; let your tires down from the start and if you start to sink stop spinning the wheels! Having the right 4wd Accessories will help you get out, like a snatch strap, rated recovery points, Max Trax, Shovel and wider tires.
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